We create transparent pet treats without using fillers, molasses, glycerin, or added salt and sugar. We aim to empower pet parents to feel confident in what they feed their pets. The average consumer can turn over any of our treats, immediately recognize every ingredient, and trust they know what they are treating their pets with. Sourcing and sustainability are of key importance for us. We work with small ranchers and farmers whenever possible to source things like our bison, applesauce, honey, and more.