Event Details
Thursday, January 23rd
12-1 pm MT
WEBINAR
Join your Naturally Colorado community for a dynamic webinar on the essentials of using Influencer and Affiliate Marketing in your business. The session on January 23rd from 12-1pm MT will cover a host of topics on the subject and will be geared at how both early stage and emerging brands can use Influencer Marketing to drive critical business results, including how best to execute against revenue goals, build awareness and engagement with your audience(s), as well as use influencers for content creation.
The panel will include both agency and brand-side perspectives, as well as include a real, live influencer! Elexis Schroder of SchroderHaus Marketing Communications will present opening thoughts on how and why to use Influencers, and then we'll open up the panel discussion to include Justin's Head of Marketing, Penny Andino, who will speak from the different sides of this ever-evolving tactic.
In just one hour, we will cover:
An introduction to Influencer & Affiliate Marketing
How and when to make this as part of your marketing plan
Pros/Cons of agency involvement vs doing it in-house yourself
How best to work with influencers
Budgeting
Don't miss this opportunity to learn alongside other CPG founders, marketers and content creators so you can build this into your business in 2025. Register now! This event is open to all, so please feel free to share the event with your colleagues and network.